How to Build a Successful Online Business: The 5 Pillars of Success

So you want to learn how to build a successful online business. I don’t know your exact situation right now, but I can guess that you probably fall into one of 2 categories: either you are currently working the 9-5 and want to find an alternative or you are already in an online business and are looking to increase your income. So let’s have a look at the 5 pillars of how to build a successful online business.Success Pillar 1: Have a PlanIf you were going to setup a brick-and-mortar business and had to borrow money for the bank, they would certainly require to provide them a business plan. They want to know that you are organized enough and focused enough that the money they lend you will not be wasted.The same applies to an online business. Once you open the door to making money online, you will soon be bombarded by all sorts of offers and opportunities. Who knows, you may have already experienced this. Without a good plan of action, you may be tempted to listen to all those offers. If you don’t focus your energies towards one goal, you are wasting your time.”In order to succeed, your arrow of focus must be pointed in one direction”When creating your business plan you will want to focus on the following:1) “Why”: What is the reason for starting your online business? And don’t just write that you want to make money. Take a moment to reflect on the real reason you want to succeed online. Are you doing this to provide a steady income for your family, do you want to work from home and have time freedom, or do you want to share and teach your success to others? Don’t worry about making it perfect, write it down today and you can modify it as you go along.2) Goals: Set realistic goals within a time frame. For example, if you just got started, a good goal would be to make you first 500$ within a 1 month period. If you are already making 500$ a month, set your goal to double that within a month. As you start seeing success from your efforts, you can start stepping up your goals to be more challenging.3) Actions: What actions are necessary to achieve your goals (be specific). If you are just starting up, actions like setting up your domain and website would be a good one, then setting up your capture page and autoresponder. If your system is already set up, you could take action to increase traffic for your site or you could tweak your capture page to increase conversion.Success Pillar 2: Pick a good mentorA good mentor will make the difference between success and no success. A good mentor knows the way and can show you the ropes. When I got started, I didn’t have someone like me to show me what to do. I was here and there and nothing seemed to work. It wasn’t until I found a good mentor to show me what steps to take that I was able to achieve success in my business.Picking a mentor doesn’t necessarily mean to partner up with the Top Gun of your company. Oftentimes they are so busy doing what they need to do that they don’t have the time or energy to hand hold all the newbies. You are much better off finding a leader that has the time to help you along the way and guide you as you take the steps to success.Success Pillar 3: Self-BrandingThe most common mistake when starting an online business is to lead with your business/product/payplan. It is truly an important part of the business, but not the most important. The #1 key principle is to BRAND YOURSELF. Who knows, you may be with a particular company today, but what happens if you decide to change? If you spent your time branding yourself, the transition will be easy. If you branded your company, you will have to start all over from scratch.Look at all the top producers in the industry. Jonathan Budd, Brad Callen, Mike Dillard, just to name a few, have all branded themselves very strongly. When they create a new product, it is easy for them to sell it because their customers know, trust and like their brand (themselves) and will trust the new product being offered.The best way to brand yourself is not to hide behind a computer screen. Create a website with your name as the domain, have real life pictures of yourself, create videos in which you offer value to your viewers, use the social media platform and be visible. You don’t have to be the best in the world to be liked, just offer valuable content to the best of your abilities.Success Pillar 4: Systems and Follow-upThe main reason for creating an online business is to leverage the internet to free your time. By having systems do most of the work for you you achieve two things: 1) you build relationships without having to actually be there and 2) you can spend your time and efforts on other things that will increase your results.Disclaimer: I’m not talking about the “push this button and make money without lifting a finger” Just like building a real business, you need to put effort and time to create your online business system and then promote it.So what kind of systems am I talking about? The main components of your system will be: Your website/salespage and your autoresponder.Your website: This system is meant to allow visitor to get to know you and your opportunity. It should answer most of the frequently asked questions about your business and give a bit of your personality so that visitor and potential business partners get to know you as a person.Your autoresponder: This is a series of emails that will continue to touch base on autopilot with the people who have shown interest in your opportunity. It should be packed with valuable information and obviously lead back to your opportunity. There are 3 major players as far as autoresponders: aweber, iContact and get response. I choose one over the others.Success Pillar 5: Marketing and TrafficTraffic is the lifeblood of any business. When it comes to the topic of online traffic, you could search online for days and still find new products that will teach you the “new best way” to drive tons of traffic to your website. The truth of it is, if you bulk up the information, traffic can be grouped into 3 categories: Link Building, SEO and Advertising.1) Link Building: Link building not only increases your traffic, but has the added bonus of increasing your SEO. Link buiding, put simply, is the activity of producing and publishing content online in order to increase the number of links pointing back at your site. There are many many ways of doing this and I will share with you my favorite ones: Articles Marketing, Video Marketing, Hubpage/Squidoo marketing (if you don’t know what this means, don’t worry) and finally, Forum participation.2) SEO: SEO stands for Search Engine Optimization and means to optimize your web content for the search engines (like Google). Done properly, this will generate a large amount of free traffic from the different search engines.Just to give an example: I created a small website for my real estate business about 3 years back. I optimized the content for a particular keyword and published a few articles about the topic to build links. Ever since the website appears on the first page of Google, that website has been receiving 20-30 hits per day and generating 2-3 leads a day. And I only spent a few hours creating and optimizing that site. I’m not saying that it’s always that easy, but once you get there it’s a breath of fresh air.Link building for SEO: Links are like votes for your site. The more links you have, the more you have authority and search engines look for authority sites. So as you put effort in your link building for traffic, you are also building vote towards your site which will lead to better ranking in the search engines.3) Advertising: The are 2 ways to advertise: Free and Paid. Free advertising is like posting ads on Craigslist. A good example of paid advertising is the Google sponsored results or PPC (pay per click). This topic is very broad and surpass the scope of this article. I would definitely recommend focusing on link building at the beginning. PPC is quite complex and for someone that doesn’t know how to do it, it can be quite costly. I’ve personally burned a few hundred dollars in a few days on Google PPC without much to show for it.So there you have it, the 5 pillars of how to build a successful online business. If there are things in this article that you did not understand, please be assured that everything will come together soon.

Who’s Financing Inventory and Using Purchase Order Finance (P O Finance)? Your Competitors!

It’s time. We’re talking about purchase order finance in Canada, how P O finance works, and how financing inventory and contracts under those purchase orders really works in Canada. And yes, as we said, its time… to get creative with your financing challenges, and we’ll demonstrate how.And as a starter, being second never really counts, so Canadian business needs to be aware that your competitors are utilizing creative financing and inventory options for the growth and sales and profits, so why shouldn’t your firm?Canadian business owners and financial managers know that you can have all the new orders and contracts in the world, but if you can’t finance them properly then you’re generally fighting a losing battle to your competitors.The reason purchase order financing is rising in popularity generally stems from the fact that traditional financing via Canadian banks for inventory and purchase orders is exceptionally, in our opinion, difficult to finance. Where the banks say no is where purchase order financing begins!It’s important for us to clarify to clients that P O finance is a general concept that might in fact include the financing of the order or contract, the inventory that might be required to fulfill the contract, and the receivable that is generated out of that sale. So it’s clearly an all encompassing strategy.The additional beauty of P O finance is simply that it gets creative, unlike many traditional types of financing that are routine and formulaic.It’s all about sitting down with your P O financing partner and discussing how unique your particular needs are. Typically when we sit down with clients this type of financing revolves around the requirements of the supplier, as well as your firm’s customer, and how both of these requirements can be met with timelines and financial guidelines that make sense for all parties.The key elements of a successful P O finance transaction are a solid non cancelable order, a qualified customer from a credit worth perspective, and specific identification around who pays who and when. It’s as simple as that.So how does all this work, asks our clients.Lets keep it simple so we can clearly demonstrate the power of this type of financing. Your firm receives an order. The P O financing firm pays your supplier via a cash or letter of credit – with your firm then receiving the goods and fulfilling the order and contract. The P O finance firm takes title to the rights in the purchase order, the inventory they have purchased on your behalf, and the receivable that is generated out of the sale. It’s as simple as that. When you customer pays per the terms of your contract with them the transaction is closed and the purchase order finance firm is paid in full, less their financing charge which is typically in the 2.5-3% per month range in Canada.In certain cases financing inventory can be arranged purely on a separate basis, but as we have noted, the total sale cycle often relies on the order, the inventory and the receivable being collateralized to make this financing work.Speak to a credible, trusted and experienced Canadian business financing advisor as to how this type of financing can benefit your firm.

Many Different Types of Pharmacy Technician Jobs

It is estimated that there are hundreds of thousands of pharmacy technician jobs today, and that number is expected to increase by 25 percent over the next 5 to 10 years.Working as a pharmacy technician or `PT` is one of the best jobs with which to enter the healthcare services industry without having a medical degree, and can be a very satisfying position with much room for advancement.Depending on a person’s education and job experience it is possible to move into a variety of specialized employment positions with their qualifications, as there is much more to the job than simple retail sales at a drugstore or chemists.Different Pharmacy Technician JobsRetail – This is the most known setting and position for most PTs. Technicians who are employed by retail pharmacy stores do a variety of jobs, which start with assisting the Registered Pharmacist or PharmD on duty but generally expand to many other duties that are typical in any retail environment.Techs will count and prepare medications, do record keeping, inventory, ordering, stocking, insurance billing and records, and much more depending on the establishment and the need to do other tasks as well.Depending on qualification and certification, sometimes pharmacy techs in a retail setting are also able to counsel consumers on the use of their prescribed medication as well. It is possible to obtain a job as a PT without any specialized education or training although more and more employers are beginning to require one or the other, or sometimes both.Hospital – Every hospital has a pharmacy from where both outpatient prescriptions can be filled and inpatient medications are dispensed.Working under the Pharmacist on duty, pharmacy technicians in a hospital setting are usually responsible for stocking, delivering and recording all medications that need to go to the different hospital departments, specially compounding medications for patients in the hospital and taking care of any and all medication requests throughout the hospital from other staff.Knowing all hospital regulations in regard to the dispensing and handling of medications is a detailed yet essential part of the job as is being able to keep concise records for billing, inventory and legal purposes.In-patient Care Facilities – Numerous types of inpatient care facilities such as rehabilitation centers, psychiatric hospitals and other facilities keep their own pharmacies as well, and require technicians to assist the Pharmacist on duty.Pharmacy technician jobs usually entail inventory, stocking, ordering and recording of medications, preparing medication doses for patients, delivering daily medication doses to nursing stations, and most of the duties mentioned above as in any other hospital. Once again, record keeping and regulations are an extremely important part of the job for billing, inventory and legal purposes.Medication Compounding – Certain pharmacies do not sell directly to the public, but instead create special medication mixes – called compounds – for other pharmacies and facilities.In a compounding pharmacy, technicians are required to work under the supervision and guidance of the Pharmacist on duty in mixing medications as required by special orders, bulk orders for hospitals and facilities and other requests. Generally this work also involves great detail in record keeping, interpreting prescriptions, medication labeling and medication packing and shipping.Obtaining Pharmacy Technician JobsThe best way to get a job as a PT is to complete a training and education program for pharmacy techs. There are many of these programs available today lasting anywhere from 6 months to get a course certificate and basic education for a retail pharmacy setting to up to 2 years or more to become certified as a pharmacy technician and be able to advance to some of the more detailed positions mentioned above.The best way to find out about schooling and any career requirements is to contact any local pharmacy technicians’ professional organizations in order to get recommendations and learn more about the career as a whole.In most cases, those who have been to school should be able to get pharmacy technician jobs quite easily as it seems there is a constant and growing need for good, certified pharmacy technicians.While qualifications do differ depending on state, region and country, in general it seems as though there are always positions available as the profession continues to grow and pharmacy technicians continue to get more and more responsibilities under their specialty.